Product testing

Stratega Poland offers a range of solutions for product testing among Polish costumers. We conduct packaging and taste testing across all product ranges. Our marketing research team has vast experience conducting market research projects among Polish costumers. We mainly use a hall test method or home tests.

We are experienced in research fabric conditioners, cosmetics, souses, dog food, shampoos. In case of food products, we have a fully equipped test kitchen to ensure the right conditions for testing including the correct presentation and temperature of product served to respondents.

We mainly use CAPI data collection method allowing us to collect high quality data within a short period of time.

Our CATI call centre allows us to pre-recruit low incidence respondents of various demographic to central location boosting the number of respondents that can be interviewed over one day. We also conduct classic CATI research on products.