NEWS

The market research landscape is transforming faster than ever. Companies that relied on traditional surveys and focus [...]

Data is the heartbeat of modern business - it pulses through every strategic decision, every product launch, [...]

In the hyper-accelerated business landscape of 2026, operating without a data-driven strategy isn't just a gamble - [...]

In the high-stakes world of technology, moving without data is a recipe for obsolescence. For SaaS leaders, [...]

As brands rush to finalize plans for the upcoming year, one major opportunity often goes unnoticed. Leadership [...]

Stratega is launching a Christmas campaign to support Medor, a small local animal shelter in Poland. The [...]

The e-commerce market in Poland has grown into one of the most active digital retail sectors in [...]

Advertising is everywhere - on our phones, in the metro, even tucked into the playlists we stream. [...]

The tobacco industry in Europe is now undergoing one of the most significant transformations in decades. Traditional [...]

It’s easy to assume that all business clients make decisions the same way. Nothing could be further [...]

Step into a café in the center of Warsaw on a weekday morning. You order a cappuccino, [...]

You’ve heard it before: “We already have data from Google.” But in practice, raw data can’t replace [...]