Data Collection for Facial Recognition System Development

Facial recognition systems and market research

Facial recognition uses software technology to identify an individual by comparing digital image data with a stored record. Primarily developed for security use, (at airports, for instance,) facial recognition is more and more popular in a variety of other applications. In China, some people use it to access tourist attractions and to pay for goods and services, whereas some churches and colleges in America track attendance with this technology. An online management school in Paris is using facial recognition to ensure that students are paying attention during video lessons. Before long, phones and cars will be unlocked by staring into a camera.

The effectiveness of an effective facial recognition system development hinges on an enormous quantity of photo data collection. The system’s algorithms identify facial features by analyzing the relative position, size, and shape of the eyes, nose, cheekbones, and jaw. Therefore, vast quantities of photographs have to be taken for the system to effectively recognize users. The availability of facial databases encompassing a wide range of factors that affect facial appearance aids the advancement of face recognition algorithms. It makes sense, then, to use experienced specialists in the field of facial photograph data collection.

Our experience

The largest data collection project ever run by Stratega included 35 countries and more than 30 000 people. Gathering that number of participants for a human face photo collection over so many countries was a mammoth task. In total, it lasted over 120 000 hours. Having that experience, we are confident that there is no project too large for us to handle.

We can collect enormous quantities of photos and demographic data within a very short period by using various devices, including any special equipment provided by the client. Stratega has extensive experience in taking photographs and recruiting people to be photographed in various locations. These might include cars, buses, theme parks, stadiums, and public places. This captures a wide range of background and lighting conditions, providing a variety of settings.

Collecting photos for facial recognition development is a key component of this exciting technology. Undoubtedly, it is going to play a larger and larger role in everyday life.

Stratega is capable of collecting a large number of data in the form of photos from real people across the world. We support mobile phone manufacturers and other tech companies in human data collections used in software development. We can collect data in person from real people across all countries around the world. Additionally, we can handle any logistics involved in shipping equipment and recruiting people to this process.