Sensitive topics in focus groups
Conducting market research in Poland is all about talking to people. After all, it's our job's aim to understand [...]
How to choose viewing facility?
Perfect viewing facility Of course, the quality of insights is always the crucial determinant of every successful market [...]
Focus groups or in-depth interviews?
Cats or dogs? Tea or coffee? Focus groups or in-depth interviews? These are the questions that many of us [...]
Face-to-face research in Poland and COVID-19
Market research in Poland in the time of the pandemic Recently, we wrote about online market research in [...]
How to conduct focus groups online?
Focus groups online - accelerating trend Online research methods are getting more and more popular nowadays. It's not [...]
Online market research in Poland
Changing business reality Considering the current situation with COVID-19, many companies and even whole industries needed to change [...]
Meat substitute – vegetable or meatless
A vegetable and meatless alternative is chosen by more and more people. Our level of empathy increases, we [...]
Valentine’s Day – a time to spend and get rich
Valentine's Day - a celebration of love and the perfect time to fill their pockets by perfume manufacturers, [...]
Deposit system
The deposit system is to cover both selected disposable and reusable packaging. In addition to the price of [...]
Saving is a lot of satisfaction
Almost half of the surveyed Poles believe that the last year was financially satisfactory. This is because a [...]
The sale of alcohol in December is booming
Most of the alcohol is sold in December, which is no surprise to anyone. The data shows that [...]
Your packaging for shopping
It is known that more and more people think about our planet when shopping. Ecological packaging is the [...]